CEO, CANCER101 and Founder, Health Collaboratory
Sarah Krüg is CEO of CANCER101, a patient advocacy organization whose mission is to help patients and caregiver navigate the care journey. She is also the founder of the Health Collaboratory, an innovations hub that amplifies the voice of the patient and paves the path for co-design in healthcare through platforms such as the Patient Shark Tank® and Prescription to Learn®. Sarah is the acting executive director and past president of the Society for Participatory Medicine. She was previously Global Education Director at Pfizer, focused on establishing l health care improvement strategies world-wide, where she also developed the global investigator initiated research program. Prior to that, Sarah spearheaded the development of the Pediatric Disease Management clinical pathways and conducted clinical research at Memorial Sloan- Kettering Cancer Center.